Pricing. Pricing is a mixture of science, art, and psychology. Ultimately, however, it simply a matter of whether the difference between income and expenses that results in a sum that is seen as profitable given the investment of time and materials. With that in mind, the following is the price list for the WhitemarshUltraTree product line.


The UltraTree family of templates are complete and to the best of our knowledge without bugs. Consequently, the Whitemarsh cost of continuing to provide UltraTree template family material is a matter of the sum of Whitemarsh hours expended at a fair rate plus expenses the ongoing website and sales processing.

There’s also the promise by Whitemarsh that it provides to all active support license holders, return UltraTree purchasers, and new UltraTree product-family users, many of the existing and revised set of already created Whitemarsh materials that were necessary for Whitemarsh’s own use as it deployed Ultra-Tree capabilities within its applications. Each of these are reviewed for accuracy and currency with Ultra Tree as well as having references to other UseSupport items.

The UseSupport items include: training, cheat-sheets, pod casts, training courses and events, TechSupportQA, white papers, and also UltraTree based Clarion-application development assists. The UseSupport assists address: Clarion and SQL database models, Clarion-application models, and project management. These assists are described in the UseSupport section of this website.

As Whitemarsh continues to review, revise and republished these UseSpport materials, updates will be entered into the UseSupport. Whitemarsh will also add new Use Support items that results from its Clarion application development. Active UseSupport subscribers should check back often for these changes.
With regards to pricing, a customer is a single corporate entity regardless of location.

That said, some Government agencies, at the US and other Countries at the Federal, State, and Local level are so large that they are subdivided into departments that standalone with respect to staff, budgets, procurement, and missions. In such cases, such individual departments are considered to be their own "corporate entity" customer.

In the U.S. Federal Government, some Departments construct and deliver to other Departments business information systems that are intended to maximize interoperability and standardization of data and process. In this case, that developing Department is deemed to be its own "corporate entity."

This is also true for some Corporations. That is, they standalone with respect to staff, budgets, procurement, and missions. In such cases, similar to the "Governement" descriptions above, such individual departments are considered to be their own "corporate entity" customer.

With all this in mind, Whitemarsh believes that a reasonable rate of return (USD) will be produced from the UseSupport subscriptions because these UseSupport products are of value to the Clarion community independent of their use of any of the items within the UltraTree product family. Finally, it is not a requirement to have either purchased Clarion or UltraTree to benefit from many of the UseSupport items. Consequently, UseSupport can be purchased independently.

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